Note: This post was updated on 1 August 2026 for the third trip to Oman, the first visits being June and December 2025.
Welcome to my 27th country — Oman! And the sixth Middle Eastern country that I have visited.
For years, I tried to step into Oman. Almost every year, I’d book an Oman Air flight just to catch a glimpse during a layover but work always made me postpone. Ironically, it’s work that finally brought me here.
At first, I thought I’d save my Oman story for later. But as I write this, I know this is the only gift I can offer to the people of Oman right now, a small tribute to their calm spirit, quiet humility, and genuine artistry. They are, without doubt, among the most gracious people I’ve ever met.
Oman has more than earned its place on my blog and in my heart. Because of its people, I know I’ll keep coming back, year after year, if I can.
Table of Contents
What you need to know about Oman
- Oman sits on the southeastern coast of the Arabian Peninsula, bordered by the UAE, Saudi Arabia, and Yemen, with stunning coastlines along the Arabian Sea and the Gulf of Oman.
- Official name is Sultanate of Oman.
- Oman is the oldest continuously independent state in the Arab world. From the 18th century, the Omani Sultanate was an empire, competing with the Portuguese and British empires for influence in the Persian Gulf and the Indian Ocean. At its peak in the 19th century, Omani influence and control extended across the Strait of Hormuz to Iran and Pakistan, and as far south as Zanzibar.
- Oman is an absolute monarchy ruled by a sultan, with power passed down through the male line.
- Said bin Taimur became the sultan of Muscat officially on 10 February 1932.
- After deposing his father in 1970, Qaboos bin Said served as Sultan from 1970 until his death on 10 January 2020. Since he died childless, he had named his cousin, Haitham bin Tariq, as his successor in a letter.
- Sultan Qaboos opened up the country, removed “Muscat and” from the country’s name, embarked on economic reforms, and followed a policy of modernisation marked by increased spending on health, education and welfare.
- The city or region is commonly etymologized in Arabic as deriving from ʿāmin or ʿamūn, meaning ‘settled’ people, in contrast to the nomadic Bedouins.
- Frankincense trade is an ancient heritage here, you’ll smell it everywhere.
- Like the rest of the Persian Gulf, Oman generally has one of the hottest climates in the world—with summer temperatures in Muscat and northern Oman averaging 30 to 40 °C. In the south, the Dhofar Mountains area near Salalah has a tropical-like climate and receives seasonal rainfall from late June to late September as a result of monsoon winds from the Indian Ocean, leaving the summer air saturated with cool moisture and heavy fog.
- Oman possesses many wadis (Arabic term for river valley) that can temporarily fill with water when rain occurs.
- Tourism in Oman has grown considerably recently, and it is expected to be one of the largest industries in the country and said to be the fastest growing tourism destination in the Middle East.
- The male national dress in Oman consists of the dishdasha, a simple, ankle-length, collarless gown with long sleeves. Omani women wear eye-catching national costumes, with distinctive regional variations.
- Omani men wear two types of headdress – the ghutra, also called “Musar” a square piece of woven wool or cotton fabric of a single colour, decorated with various embroidered patterns; and the kummah, a cap that is the head dress worn during leisure hours.
- There are over 130 different forms of traditional Omani songs and dances, with the Oman Centre for Traditional Music being created in 1984 to preserve them.
- The Sultanate is administratively divided into eleven governorates. Governorates are then divided into 60 wilayats.
- The capital and largest city is Muscat.
Allow me to share a glimpse of the governorates I’ve already explored and those I’m set to visit in the coming months (hopefully). If your governorate isn’t here yet, I’d love to hear from you. Suggest your hometown or favorite hidden gem, and I’ll be more than happy to discover it, too.
What you need to know about Muscat
- Political, economic, and cultural heart of Oman. Home to the Sultan’s official residence and most of the country’s key ministries and embassies.
- Its provincial capital is Muscat, which is the largest city and only metropolis of Oman.
- Bawshar province contains several archaeological sites and the Qurm Nature Reserve Ramsar site. In conjunction with the Muscat Grand Mall, there are a number of other shopping malls in the area like Panorama Mall, Avenues Mall and the Mall of Oman (currently the largest mall in Oman).
- Muttrah was the center of commerce in Oman. It is still a center of commerce as one of the largest seaports of the region is located there.
- As Seeb is a coastal fishing province. Wadi Al-Khoudh is a valley in Seeb which is a major tourist attraction for locals and foreigners, and it is located near Old Al-Khoudh Village in the state.
What you need to know about Ad Dakhiliyah
- Located in the heart of Oman, this “Interior Governorate” (established in 2011) has Nizwa as its vibrant regional center.
- Once Oman’s capital, Nizwa houses the grand Nizwa Fort, traditional souks (don’t miss the goat market on Fridays!), and the “Oman Across Ages” museum in a picturesque mountaintop setting.
- It reveals Oman’s core identity. It’s where forts whisper stories, farms flower in the mountains, and villages reflect timeless humility and artistry.
- Bahla province is notable as the home of one of the oldest fortresses in the country, the 13th-century Bahla Fort, which is a UNESCO World Heritage Site.
- The Jabal Akhdar Mountains itself is a province. The highest peak in the Jebel Akhdar Mountains is Jebel Shams which is also the highest peak in the Hajar range and in Oman.
What you need to know about Ash Sharqiyah North
- Located in eastern Oman, bordered by Al Dakhiliyah to the west, Ash Sharqiyah South to the east, Muscat to the north, and Al Wusta to the south.
- It serves as a gateway between the mountains, deserts, and eastern coast of Oman.
- Ibra is the governorate’s capital and one of the oldest settlements in Oman. Historically, it was an important center for trade, Islamic scholarship, and agriculture, and today it retains much of its traditional charm.
- Much of the famous Sharqiyah Sands (formerly known as Wahiba Sands) lies within this governorate. Covering approximately 12,500 square kilometers, the desert is known for its golden dunes, Bedouin culture, camel farms, and unforgettable stargazing experiences.
- The governorate offers visitors a chance to experience authentic Bedouin hospitality. Many desert camps provide cultural activities such as camel rides, traditional meals, Arabic coffee ceremonies, storytelling, and overnight stays beneath the stars.
- Ash Sharqiyah North is home to several scenic wadis, including Wadi Bani Khalid, one of Oman’s most famous natural attractions.
- The region is dotted with centuries-old villages, forts, watchtowers, and traditional mud-brick homes that reflect Oman’s rich architectural and cultural heritage.
- Beyond the desert, visitors will find fertile oases producing dates, citrus fruits, and other crops sustained by the ancient falaj irrigation system, a UNESCO-recognized engineering tradition.
What you need to know about Ash Sharqiyah South
- It’s about a 2–3 hour drive southeast of Muscat, making it one of the most popular road-trip regions in Oman.
- Sur is the governorate’s capital and one of Oman’s most historic port towns. For centuries, it was famous for building dhows (traditional wooden boats) that once sailed between Oman, East Africa, and India. Today, you can still visit the dhow yards to see craftsmen at work.
- One highlight is Ras Al Jinz Turtle Reserve, where you can watch endangered green turtles come ashore to lay eggs, especially from May to October.
- The region is famous for Wadi Shab and Wadi Tiwi — lush canyons with emerald pools, waterfalls, and caves. Hiking these wadis is one of Oman’s most loved adventures, a perfect mix of calm and thrill.
- Snorkeling near the Daymaniyat Islands (reachable from nearby ports), hiking wadis, camping under the stars in the desert, and sunrise turtle walks are just a few ways to experience the region.
What you need to know about Dhofar
- Dhofar is Oman’s southernmost governorate, bordered by Yemen to the west and the Arabian Sea to the south.
- Salalah is the capital of Dhofar and the second largest city in Oman. Known as the “perfume capital of Arabia,” it’s famous for frankincense, coconut-lined beaches, and a cool, tropical feel during the Khareef (monsoon) season.
- From June to September, Dhofar transforms into a lush, green paradise.
- Home to spectacular sites like Ayn Khor waterfalls, Mughsail Beach with its famous blowholes, and the Dhofar Mountains.
- This region played a major role in the ancient Frankincense trade route. You can explore the Land of Frankincense UNESCO World Heritage Sites like Al Baleed Archaeological Park and the ruins of Ubar, once called the “Atlantis of the Sands.”
- Unique identity: Dhofar has its own dialect, clothing styles, and traditions influenced by East African, Yemeni, and Indian Ocean cultures. The food also has a distinct flavor — try the local madhbi (grilled meat) and loban (frankincense drink).
Visa
Citizens from 103 other countries (including many European and Commonwealth nations) can stay up to 14 days visa-free, provided they have a confirmed hotel booking, health insurance, return ticket and proof of funds. Check the list here if you are a holder.
If you want to still get an eVisa to be sure, you may apply here. Options include single entry for 10 days (OMR5) or 30 days (OMR20) and a multiple-entry valid for a year (OMR50). Requirements are valid passport, PDF of passport page, passport-size photo, confirmed accommodation, return ticket.
Transportation
Oman is built for road trips, scenic drives, and off-the-beaten-path detours. While public transport is limited, getting around is easy, safe, and often breathtaking.
Rent a car
The best option is renting a car. A regular sedan (OMR15 per day, weekly rate is OMR70-120) is enough for cities and highways, but for mountains (like Jabal Akhdar) or desert drives (Sharqiyah Sands), a 4WD is required (OMR25-45 per day, weekly rate is OMR160-280).
Taxis and ride-hailing apps
Airport taxis in Muscat are regulated but can be pricey. Marhaba, for example, would charge you twice of the price of ride-hailing apps. In hotels, the government required that only Marhaba can take a passenger out of the hotel to other places. If you want to book using a ride-hailing app, you will need to meet the driver outside of the hotel area.
My advice before arriving in Oman, ensure that you have downloaded ride-hailing apps like Otaxi, Tasleem and Mwasalat (Oman’s official app) are available in Muscat and other major cities, offering a safer and more transparent alternative. If you ask me what is the most convenient app to use, it’s Tasleem. I feel like I am using a local version of Uber.
Oman’s transport laws require ride-hailing companies to partner with locally licensed taxi operators and drivers. Something Uber and Careem have struggled to fully comply with. There has been resistance from traditional taxi unions in Oman against services like Uber and Careem, fearing loss of income or unfair pricing competition. The government has taken a cautious approach to introducing tech disruptions that could hurt small Omani business owners or self-employed drivers.
What to do
Fishing, Snorkeling and Sunset Cruises
On my first day, I boarded a private yacht from Marina Al Rowdha, a peaceful port found between the cliffs of Muscat. Sailed into the calm turquoise waters of the Gulf of Oman, where I began the day with deep-sea fishing. Later, I jumped into the clear waters of Bandar Khayran, a coastal gem known for its hidden coves and marine life. I did scuba diving many times in different countries but it’s my first time doing snorkeling. It felt like swimming through a quiet underwater painting vibrant corals, colorful fish, and total calm. Thanks to GCC Tours for this experience and Farooq for being so welcoming. He made sure that I would have the best first day in Oman, he did not fail. There are similar activities that you can do.
We ended this journey watching the sun set from the Qantab area.
Dolphin Watching Tours
Fishing and doplhin watching are best as morning trips. These tours often include a cruise along the coast and spotting spinner dolphins dancing through the waves.
Scuba Diving in Bandar Al Khayran or Fahal Island
Certified dive centers offer packages for beginners and advanced divers — with reefs, wrecks, and underwater caves to explore.
Island Hopping and Beach Picnics
Take a boat to Daymaniyat Islands (a marine reserve northwest of Muscat) or smaller inlets near Bandar Al Khayran for a quiet afternoon swim and lunch on a secluded beach.
Kayaking or Stand-Up Paddleboarding
Explore the calm inlets and sea passages around Qantab and Bandar — great in the early morning or at golden hour.
Mutrah: The Soul of Old Muscat
If there is one place in Muscat that captures the spirit of old Oman, it would probably be Mutrah.
Mutrah Corniche
The heart of Mutrah is its famous Corniche, a waterfront promenade lined with white buildings, old watchtowers, fishing boats, cafés, and the scent of the sea. During sunset, the entire area glows softly as locals and tourists gather for evening walks. Behind the harbor rise dramatic rocky mountains, while traditional dhows quietly rest along the port.
Mutrah Souq
Just behind the Corniche is the historic Mutrah Souq, one of the oldest traditional markets in the Arabian Peninsula. It is filled with silver jewelry, frankincense, perfumes, textiles, antiques, and handcrafted souvenirs. Unlike many modernized souqs in the region, Mutrah Souq still carries an old-world atmosphere. The wooden ceilings, warm yellow lights, and smell of incense make the experience feel timeless.
One of the things I brought home from Mutrah Souq was a traditional Omani men’s headwear called kumma. The embroidery, patterns, textures, and colors on the traditional caps and headwear were carefully made I decided to buy one not only as a souvenir, but as a small reminder of the artistry I kept seeing throughout the country.
Mutrah Fort
Standing proudly above the harbor is Mutrah Fort, quietly watching over the city from the mountainside. Built centuries ago to protect the port, the fort offers panoramic views of the Corniche, the sea, and the surrounding cliffs. The short climb to the fort is worth it, especially near sunset when the golden light reflects over the white buildings of Mutrah.
Old Muscat
Al Mirani Fort
Al Mirani Fort is one of the most recognizable symbols of Oman’s long maritime and military history. Built by the Portuguese in the 16th century during their occupation of Muscat, the fort overlooks the harbor from the rocky mountainside beside Al Alam Palace. Together with its neighboring counterpart, Al Jalali Fort, it once protected Muscat’s strategic port from invasions coming from the sea.
Al Alam Palace
At the heart of Old Muscat stands the colorful and elegant Al Alam Palace, the ceremonial palace of the Sultan of Oman. Its striking blue and gold columns immediately stand out against the surrounding mountains and white government buildings. The palace itself is not open to the public, but the surrounding courtyard and nearby viewpoints allow visitors to admire its architecture and peaceful setting. Nearby are Al Mirani Fort, Al Jalali Fort, and the National Museum — all within walking distance of one another.
National Museum of Oman
Located directly across Al Alam Palace, the museum beautifully preserves and presents the country’s history, heritage, traditions, and identity. Inside are galleries dedicated to Oman’s maritime legacy, Islamic heritage, traditional crafts, weaponry, architecture, literature, and ancient civilizations.
Royal Opera House Muscat
Among the many landmarks in Muscat, the Royal Opera House stands as one of the clearest reflections of Oman’s love for culture, elegance, and the arts. Opened in 2011 under the vision of Sultan Qaboos bin Said, the opera house was built not only as a venue for performances, but as a cultural bridge connecting Oman to the world.
Inside, the venue hosts operas, orchestras, ballets, jazz performances, Arab music, theatrical productions, and cultural events from around the world usually between September and May. Even if you are not attending a performance, simply walking through the halls and admiring the interiors already feels worthwhile as you can have a tour there.
Opera Galleria
Connected directly to the Royal Opera House is the Opera Galleria, a luxury shopping and lifestyle space. The galleria features boutiques, perfumes, jewelry stores, cafés, restaurants, and specialty shops selling crafts and luxury goods. Walking through Opera Galleria after visiting the opera house almost feels like an extension of the cultural experience. The architecture, lighting, and quiet ambiance make it pleasant even if you are simply window shopping or stopping for coffee.
Sultan Qaboos Grand Mosque
Commissioned by the late Sultan Qaboos bin Said, the mosque officially opened in 2001 and quickly became one of the most iconic landmarks in the country. The intricate Islamic patterns, massive chandeliers, handwoven carpets, carved walls, and delicate calligraphy all come together in harmony without feeling overwhelming. One of the most remarkable features is the main prayer hall, home to a massive Persian carpet that took years to complete by hand.
Al Mouj Muscat
Among the modern districts of Muscat, Al Mouj Muscat stands out as one of the city’s most vibrant waterfront communities. Stretching along the coastline, Al Mouj combines luxury residences, a marina, cafés, restaurants, boutiques, and open public spaces — all designed around the sea.
Families stroll along the marina, friends gather in cafés overlooking the yachts, and the sea breeze softens the pace of the city. Maybe that’s the reason why most of the time I am in Muscat, my last nights each trip would end there – my friends Faisal and Abdulmalik took me here after a dinner, and my friends the brothers Khatab and Hassan took me here before bringing me to the airport.
One of the most enjoyable things to do in Al Mouj is simply to walk around during the evening. The marina lights reflecting on the water, the outdoor dining spaces, and the quiet energy of the area make it one of the best places in Muscat to unwind. It also serves as a gateway for yacht tours, dolphin watching, diving trips, and other coastal activities.
Evening walk at Water-Front Muscat
One of the newest developments shaping the future of Oman’s capital is Water-Front Muscat, a modern waterfront destination that reflects the country’s quiet ambition to blend luxury, lifestyle, and coastal living without losing its identity. Located along the shores of the Gulf of Oman, Water-Front Muscat is envisioned as more than just a residential or commercial project. It represents a new side of Muscat. The development features seaside residences, retail spaces, cafés, restaurants, promenades, and leisure areas designed around the ocean.
Buying perfume at Amouage
One of the experiences I particularly wanted to include in my Oman journey was a visit to the Amouage Perfume Manufacture and Visitor’s Centre, where the brand’s manufacturing operations and creative hub are based in Muscat. Seeing where these fragrances are actually developed and produced gave me a greater appreciation of Amouage—not simply as a perfume brand, but as one of Oman’s contributions to the global world of luxury and artistry.
Amouage is a luxury perfume house born in the Sultanate of Oman in 1983. Founded by the Al Busaidi family, the House was conceived as a way of reviving and reimagining the traditions of Arabian perfumery. Over the decades, it has combined its Eastern heritage with Western high perfumery, using rare ingredients and unusually elaborate compositions.
At the Manufacture and Visitor’s Centre, visitors can discover the history of the House and see how its fragrances move through different stages of production. Amouage says most of its perfumes are manufactured there, while its creative hub experiments with new formulas, textures and materials.
For visitors, exploring Amouage becomes more than shopping for perfume. It becomes an introduction to Oman’s long history with incense, trade routes, and sensory artistry. When they knew that I collect perfumes, my friends Abdulmalik and Faisal gave me a gift from Amouage (Interlude) – my first from this luxury perfume house. In addition to that, our colleagues in Oman gave me a surprised curated gift – a box of watch, cardholder and a pen, all with my favorite emblem of Oman khanjar; a cup for a coffee because they know that I like any type of Arabic coffee; and YSL perfume.
Interlude Man already had a special place in my collection because it was given to me. Amouage lists Interlude Man at a 29% perfume-oil concentration, with six weeks of ageing.
During my third visit in Oman, I decided to add Decision to my collection. Decision represents a newer and somewhat different expression of Amouage. While Interlude immediately surrounds you with smoke, spice and darkness, Decision begins with brightness and clarity. Decision is particularly concentrated for an Eau de Parfum: 33% perfume oil, followed by five weeks of ageing—three weeks of maceration and two weeks of maturation.
Interlude Man and Decision each costs USD395.
Nizwa
If Muscat reflects the modern and coastal side of Oman, then Nizwa reveals its historical and cultural soul. Located in the heart of the Al Dakhiliyah Governorate, Nizwa was once the capital of Oman and remains one of the country’s most important heritage cities. Surrounded by mountains, date plantations, and old villages, Nizwa feels deeply connected to tradition. The city moves at a gentler pace, where ancient forts, traditional markets, mosques, and mud-brick architecture continue to shape everyday life.
Nizwa Souq
At the center of the city is the famous Nizwa Souq, one of the most traditional and culturally rich markets in Oman. Unlike modern malls, the souq still carries the energy of old Arabian trade routes with narrow pathways, local vendors, traditional crafts, spices, silver jewelry, pottery, dates, perfumes, and fabrics filling the market. One of the highlights is the famous Friday livestock market, where locals gather early in the morning to trade goats and animals in a centuries-old tradition that still continues today. Watching the market unfold feels like witnessing a living piece of Omani history. The souq is also one of the best places to appreciate Omani craftsmanship. Handmade Khanjars, silver jewelry, woven items, and embroidered Kummas all reflect the patience and artistry deeply rooted in Omani culture. Even the smell of frankincense drifting through the air makes the experience unforgettable.
Nizwa Fort
Standing beside the souq is the iconic Nizwa Fort, one of Oman’s most visited historical landmarks. Built in the 17th century, the fort once served as both a military stronghold and the political center of the region. Its massive circular tower dominates the skyline and offers panoramic views of the city, surrounding mountains, and date plantations. Climbing to the top reveals how strategically important Nizwa once was in protecting trade routes and inland communities.
Inside the fort are traditional rooms, defense systems, courtyards, exhibits, and architectural details that showcase the ingenuity of old Oman. What makes the fort especially impressive is how it combines strength with beauty.
The Balooshi Influence in Oman
One of the most fascinating things I learned about Oman is how deeply connected it is to the wider cultures surrounding the Arabian Sea, particularly the Balooshi people and the Persian world. These influences quietly shape Oman’s identity, from its arts and literature to music, clothing, food, and even the way people speak and express hospitality.
The Balooshi people (or Baloch) are an ethnic group originally from the historic region of Balochistan, which today spans parts of Pakistan, Iran, and Afghanistan. For centuries, many Balooshi families migrated across the Arabian Sea to Oman through trade, military service, and maritime connections. Over time, they became an important part of Omani society while still preserving elements of their language, traditions, and artistry.
This connection explains why Oman sometimes feels culturally different from other Gulf countries. Oman was never isolated. Its ports welcomed traders, sailors, scholars, poets, and craftsmen from Persia, East Africa, the Indian subcontinent, and the Baloch regions for hundreds of years. Muscat and Sur were once major maritime centers linking these civilizations together.
The Persian influence can also be felt in Oman’s appreciation for beauty, poetry, intricate craftsmanship, perfumes, textiles, and architecture. Like many Iranian and Balochi communities, Omanis value refinement in subtle ways like detailed embroidery, carefully designed patterns, elegant calligraphy, storytelling, music, and hospitality that feels sincere rather than performative.
Even traditional items such as the Kumma, silver jewelry, carved doors, incense burners, and woven fabrics reflect this blend of Arab, Persian, and Balooshi artistic heritage.
Perhaps that is why Oman feels so artistic. Its creativity was shaped not only by the desert, but also by centuries of cultural exchange across the sea.
Jabal Akhdar
Rising high above the surrounding desert landscapes is Jabal Akhdar, which literally means “The Green Mountain.” The temperatures are cooler, the air fresher, and the mountains are covered with terraced farms growing pomegranates, roses, walnuts, apricots, and other crops nourished by ancient falaj irrigation systems. During rose season, the mountains become famous for producing Omani rose water through traditional methods passed down across generations.
Driving through Jabal Akhdar is already an experience on its own. The mountain roads reveal dramatic cliffs, hidden villages, canyons, and breathtaking viewpoints overlooking the valleys below. Because of the steep terrain, only 4WD vehicles are allowed beyond the checkpoint leading into the mountains.
Wadi Shab
Among Oman’s many natural wonders, Wadi Shab is probably one of the most unforgettable. Hidden between towering canyon walls and located along the coastal road between Muscat and Sur, Wadi Shab feels like discovering a secret oasis in the middle of mountains and desert landscapes.
The journey itself is already part of the experience. After crossing a small boat to reach the trail, visitors hike through rocky paths, palm trees, and flowing freshwater streams surrounded by dramatic cliffs. With every step, the scenery becomes more surreal — turquoise pools, hidden caves, and crystal-clear water appearing in the middle of the canyon.
The highlight for many visitors is the hidden cave waterfall reached by swimming through narrow rock passages.
Bimmah Sinkhole
Not far from Wadi Shab lies one of Oman’s most fascinating geological wonders — the Bimmah Sinkhole. Officially known as Hawiyat Najm Park, the sinkhole is a massive natural limestone crater filled with striking turquoise water that almost looks unreal in person. According to local folklore, the sinkhole was formed when a meteorite fell from the sky, which is why its Arabic name roughly translates to “The Falling Star.” Scientifically, however, it was created by the collapse of underground limestone layers and water erosion over thousands of years.
What immediately captures your attention is the color of the water — a blend of emerald and deep blue surrounded by rocky formations and landscaped gardens. Visitors often stop here to swim, relax, or simply admire the scenery during road trips between Muscat and Sur. The water is cool and refreshing, especially under Oman’s warm climate.
Al Rawdha Castle
Al Rowdha Castle is one of Oman’s lesser-known historical treasures. Unlike the more famous forts of Nizwa or Bahla, Al Rawdha Castle offers a quieter and more intimate experience, allowing visitors to appreciate Oman’s heritage away from the usual tourist crowds. Believed to have been built during the 17th century by Imam Sultan bin Saif Al Yarubi, the castle once played an important defensive role in protecting inland settlements and trade routes. It sits atop a rocky outcrop overlooking the surrounding village and extensive date palm plantations, giving it both strategic importance and picturesque scenery. The castle has been carefully restored while preserving its traditional Omani architecture, including its rectangular layout, defensive towers, thick walls, and courtyards.
Seeing Al Rawdha Castle was accidental when Khattab was driving me through village as he and his brother Hassan invited me to visit their village Baad. There are a lot to explore in the governorate:
- Al Mudhaibi – A historic town known for its castles, watchtowers, date plantations, and ancient falaj irrigation systems. It offers visitors a quieter glimpse into rural Omani life.
- Al Qabil – Often called the gateway to the Sharqiyah Sands, Al Qabil is where many desert adventures begin. It is surrounded by beautiful oases, farms, and traditional villages.
- Bidiyah – One of the most popular access points to the desert, Bidiyah is home to many luxury desert camps and offers some of the best opportunities to experience Bedouin hospitality.
- Al Mintarib Fort – Located near Bidiyah, this restored fort reflects the governorate’s defensive history and provides insight into traditional Omani architecture.
Dhofar | Salalah: Where Arabia Turns Green
If Muscat represents the elegance of Oman and Nizwa its history, then Salalah reveals an entirely different side of the country. Located in the Dhofar Governorate, nearly 1,000 kilometers south of Muscat, Salalah feels like a destination of its own. During the Khareef (monsoon) season, the city transforms into green mountains, flowing waterfalls, mist-covered valleys, and cool temperatures.
During Khareef, Salalah feels alive at every hour. Unlike many cities in the Gulf where Friday mornings are noticeably quiet, Salalah barely sleeps. Even on a Friday morning—the traditional weekly rest day in Oman—restaurants, cafés, fruit stalls, and shops were already bustling with visitors. Families from across Oman and neighboring GCC countries fill the streets, making Salalah one of the country’s most vibrant destinations during the season.
While Arabic is the official language spoken everywhere, Dhofar is home to several indigenous Modern South Arabian languages, including Jibbali (also called Shehri), Mehri, Harsusi, and Bathari. These languages are among the oldest still spoken in the Arabian Peninsula and are completely different from Arabic, reflecting the region’s rich cultural history.
If it’s your first visit, mid-July to early September is undoubtedly the best time to go. Every year during this period, moisture-laden winds from the Indian Ocean blanket the Dhofar Mountains in mist and light rain. The once-brown hills transform into rolling green landscapes filled with waterfalls, flowing wadis, and cool mountain air—a phenomenon unique to this part of the Arabian Peninsula. Temperatures typically range between 20–28°C, making it a refreshing escape from the intense summer heat experienced across the GCC. This is also when Salalah comes alive. Hotels operate at near full capacity, restaurants stay busy from morning until late at night, roadside fruit stalls flourish, and visitors from Oman and neighboring Gulf countries arrive in large numbers to experience Khareef.
How to Get There
There are two main ways to reach Salalah, and each offers a completely different experience.
The quickest option is to take a domestic flight from Muscat, which takes around 1 hour and 30 minutes. During the Khareef season, airlines usually add extra flights due to the high demand.
The other option is driving and you would notice that most of the GCC people would do this or they would fly then get their cars delivered. Together with Khattab and Hassan, we drove from their village, which is an hour from Muscat) to Salalah, a journey of approximately 10 hours. While many people consider it a long drive, I found it to be one of the highlights of the trip. It allows you to witness how incredibly diverse Oman really is. Along the way, the scenery constantly changes, from rocky mountains and endless deserts to coastal landscapes and finally the green mountains of Dhofar. It is one of those road trips where the destination is only half the experience.
The last option is taking a bus from Muscat.
Where to Stay
Hawana Salalah is a fully integrated waterfront destination rather than a single resort. It is home to several hotels, including Salalah Rotana Resort, Fanar Hotel & Residences, and Juweira Boutique Hotel, along with a marina, restaurants, cafés, private beaches, water activities, and scenic promenades. If you’re visiting Salalah for the first time, Hawana offers one of the most complete resort experiences in Oman, allowing you to enjoy both relaxation and easy access to the city’s attractions. Other excellent accommodation options include:
- Al Baleed Resort Salalah by Anantara – Luxury beachfront villas with exceptional service.
- Hilton Salalah Resort – Ideal for families and beachfront relaxation.
- Millennium Resort Salalah – A modern resort with spacious rooms and family-friendly facilities.
- Crowne Plaza Resort Salalah – One of Salalah’s iconic beachfront hotels with beautiful gardens.
- The Plaza Hotel & Resort – A good mid-range choice close to the airport.
What to Do
Salalah offers much more than green mountains. Here are some of the experiences you shouldn’t miss.
Scenic Flight Above Salalah
One of the most unforgettable experiences is taking a microlight flight (also called an ultralight aircraft flight) over Salalah. From above, you can truly appreciate the contrast between the turquoise Arabian Sea, coconut plantations, rolling green mountains, and waterfalls that make Dhofar unlike anywhere else in Arabia.
Seaside eBike Ride
Rent an electric bicycle (e-bike) and cycle along the marina and beachfront promenade. The ride is relaxing. As you pass yachts, cafés, palm trees, and the Arabian Sea, you’ll understand why seaside is one of the most peaceful places in Salalah. It would be one of the best ways to simply enjoy the destination at your own pace.
Drive Through the Khareef Mountains
Simply driving through the mountain roads is already an attraction. Clouds drift across the roads, waterfalls appear beside the highway, and every turn reveals another breathtaking viewpoint. During Khareef, the drive itself becomes one of Salalah’s greatest experiences.
Shaat Viewpoint
One of the most spectacular viewpoints in Oman, Shaat Viewpoint sits on the edge of towering cliffs overlooking the Arabian Sea. The drive itself is part of the adventure, winding through mist-covered mountains, grazing camels, and breathtaking landscapes. On a clear day, the panoramic views stretch for miles, while during Khareef, low clouds often roll over the cliffs, creating one of the most surreal landscapes in the Arabian Peninsula. It is easily one of the most photogenic places in Dhofar.
Wadi Darbat
Perhaps the most famous natural attraction in Salalah, Wadi Darbat transforms into a vibrant valley during Khareef. Things to do include:
- Boat rides along the freshwater lake
- Picnics beneath the trees
- Walking along scenic trails
- Feeding ducks and observing wildlife
- Horse riding (seasonal)
- Photography of waterfalls and mountain scenery
ATV Adventure with Mountain Views
For those seeking a little more adventure, ATV rides through the open landscapes surrounding Salalah offer an exciting way to experience Dhofar. Riding across grassy plains with mist-covered mountains in the background feels completely different from the desert ATV experiences found elsewhere in the Gulf.
Explore Salalah’s Souqs
Shopping in Salalah is an experience in itself.
- Nova Souq – A modern marketplace with cafés, local products, and souvenirs.
- Souq Al Hafa – One of Salalah’s oldest traditional markets, famous for frankincense, perfumes, spices, textiles, and handcrafted souvenirs.
- New Al Hafa Souq – A newer, more organized shopping area while still preserving traditional Omani products.
Other Places Worth Visiting
- Mughsail Beach – Famous for its dramatic cliffs, blowholes, and pristine coastline.
- Ayn Athum Waterfall – One of the most beautiful waterfalls during Khareef.
- Ayn Razat – A peaceful natural spring surrounded by gardens.
- Ayn Khor – A seasonal waterfall nestled among lush mountains.
- Jabal Samhan – One of Oman’s highest mountain ranges with spectacular viewpoints.
- Al Baleed Archaeological Park (UNESCO World Heritage Site) – Discover the history of the ancient frankincense trade.
- Museum of the Frankincense Land – Learn why Oman became one of the world’s most important centers of the incense trade.
- Wadi Dawkah (UNESCO World Heritage Site) – Home to naturally growing frankincense trees.
- Taqah Castle – A beautifully preserved coastal fort showcasing Dhofari history.
- Mirbat – A charming coastal town known for its historic houses and fishing heritage.
Where to eat
One of my favorite things about Salalah was that good food seemed to be everywhere.
The Roadside Food Areas
Throughout Salalah you’ll find lively food districts lined with restaurants serving Omani, Yemeni, Indian, Turkish, and international cuisine. These areas become especially vibrant during the evenings, where families gather for dinner late into the night.
Coconut and Fruit Stalls
One of the signatures of Salalah is its roadside fruit stalls. Don’t leave without trying fresh coconut (Meshli) served straight from the fruit. During Khareef, you’ll also find bananas, papayas, sugarcane, and other tropical fruits grown locally.
Madhabi Bin Amer
One of the restaurants I highly recommend is Madhabi Bin Amer, famous for its delicious grilled meats cooked over hot stones in traditional Dhofari style. The simple cooking method allows the quality of the meat to shine while preserving its natural flavors.
Other Recommended Restaurants
- Bin Ateeq – Traditional Omani cuisine served in authentic majlis-style seating.
- Baalbek Restaurant – Popular for Lebanese and Middle Eastern dishes.
- Udupi Restaurant – One of the city’s favorite vegetarian Indian restaurants.
- Annabi Restaurant – Well known for Yemeni and Arabic specialties.
- Mekong Restaurant – Excellent Asian cuisine inside Al Baleed Resort.
- Dolphin Terrazza – Italian cuisine with beautiful marina views at Hawana.
- Al Mina Restaurant – Seafood and international dishes overlooking the waterfront.
- The Beach Restaurant at Crowne Plaza – A perfect place for sunset dining by the sea.
As beautiful as Salalah’s waterfalls, mountains, and coastline are, what I will remember most are the people who made this journey truly special.
My heartfelt gratitude goes to the Almahrezi family for warmly welcoming me into your home for breakfast during my third visit to Oman. Thank you for your incredible generosity and for inviting me to your village in Ash Sharqiyah North. It allowed me to experience the real Oman—not through guidebooks or attractions, but through the warmth of its people and the stories shared.
To Khalil, the cousin of Hassan and Khattab, thank you for your genuine hospitality from the moment we met. I especially appreciate the thoughtful gift of the antique coin.
To Yousef, thank you for being such a wonderful host in Salalah. Your local knowledge, recommendations, and enthusiasm made exploring Dhofar even more enjoyable. You helped me appreciate not only the famous attractions but also the character and beauty of the region.
To Hassan’s friends Omar and Hamza, thank you for welcoming me so warmly during dinner and for taking the time to drive me to the airport. It may have seemed like a simple gesture, but it perfectly reflected the generosity and hospitality that I consistently encountered throughout Oman.
And finally, to my dear friends Khattab and Hassan—thank you for everything. From the long drive from Muscat to Salalah, patiently touring me around the region, sharing stories about Oman, and making sure I experienced the country beyond its tourist attractions, I couldn’t have asked for better travel companions. The journey itself became just as memorable as the destinations because of both of you.
One thing I have realized after my third visit to Oman is that people are the country’s greatest attraction. The mountains, wadis, forts, and coastlines are breathtaking, but it is the humility, generosity, and sincerity of Omanis that keep calling me back. I arrived in Salalah hoping to discover another beautiful destination. I left carrying something much more valuable—friendships, memories, and a stronger appreciation for a country that continues to welcome me not as a visitor, but as family.
Where to eat
ROZNA
After conducting a one-week Audit Bootcamp, my friends Abdulmalik and Faisal took me to Rozna. Entering the place feels entering a piece of Omani heritage. From the moment you arrive, the architecture already leaves an impression, designed like a traditional Omani fort or castle, with grand wooden doors, stone walls, arches, and interiors inspired by old Oman. What makes Rozna special is how it transforms dining into a cultural experience. The atmosphere is warm and immersive, with traditional seating areas, live bread-making stations, Omani décor, and music quietly filling the halls. The restaurant is known for serving traditional Omani cuisine from shuwa and grilled meats to freshly baked breads, Omani rice dishes, and local desserts like Omani halwa.
While we were having dinner, Abdulmalik asked what I like about Oman and what makes it unique compared to other GCC countries, I said the artistry. I believe, not everyone would notice that because it is already embedded in their daily life. What I appreciated most about Rozna was how it reflects the identity of Oman itself. Even the smallest details fr0m the carved woodwork, fabrics, lighting, and presentation of food, reveal the care and craftsmanship deeply embedded in Omani culture.
Muska Cafe & Art Gallery
Hidden within the artistic corners of Mutrah is Muska Cafe & Art Gallery, a cozy and intimate space where coffee, creativity, and Omani culture quietly come together. The café showcases artworks, crafts, and creative pieces inspired by Oman’s heritage and landscapes.
I had a painting class with Iranian instructors. While doing the painting, I was having an Omani coffee and halwa which is a rich, gelatin-like sweet made with ingredients such as saffron, cardamom, rose water, sugar or honey, nuts like almonds or cashews and sometimes dates or Omani honey. It is usually served warm in small portions because it is quite sweet and dense.
I painted khanjar, an emblem that you can see in the Omani flag. It is a traditional curved Omani dagger worn around the waist as part of formal male attire two crossed swords behind it.
Oasis by the Sea
Among the many cafés and dining spots along Muscat’s coastline, Oasis by the Sea perfectly captures the relaxed and peaceful atmosphere that defines Oman. Sitting close to the water, the place feels less like a busy restaurant and more like a quiet retreat where people gather to slow down, enjoy the sea breeze, and spend time with friends and family. What makes the experience memorable is the ambiance itself.
Slider Station
The place is popular for its gourmet sliders, burgers, fries, milkshakes, and playful menu concepts. Despite the modern atmosphere, it still blends naturally into Muscat’s lifestyle where people enjoy long conversations over food rather than rushed meals. What I appreciated about Slider Station is how it reflects the growing contemporary side of Oman — international yet still relaxed.
The Crepe Café
If there is one place that feels warm, cozy, and effortlessly comforting, it would be The Crepe Café. Known for its sweet and savory crepes, desserts, coffee, and casual atmosphere, the café has become a favorite gathering spot for families, friends, and young people across Muscat.
Lazy Cat Oman
With its bright interiors, modern design, and relaxed seaside setting, it has become a favorite among locals and visitors looking for a leisurely morning by the coast.
The menu is diverse, featuring all-day breakfast, gourmet sandwiches, burgers, pasta, specialty coffee, and desserts. However, the restaurant is particularly famous for its Japanese soufflé pancakes—light, fluffy, and beautifully presented. They have become one of Lazy Cat’s signature dishes and are one of the main reasons many visitors make the trip.
The Cave
Hidden within the mountains of Oman is The Cave. Surrounded by cliffs and natural rock formations, the place offers a completely different side of Oman beyond the sea, souqs, and city life. What makes The Cave special is not only the scenery, but the atmosphere it creates. It has a lot to offer like options of restaurants and a bar.
Clouds Restaurant
Inside The Cave is Clouds Restaurant, a dining spot that perfectly complements the surrounding mountains. Whether you are there for coffee, dinner, or simply the view, the experience becomes memorable because of the setting itself. Looking out over the mountains while surrounded by silence, you begin to understand why Oman leaves such a gentle impression on people.
Bait Al Luban
For a deeper taste of Omani culture, Bait Al Luban offers one of the most memorable dining experiences in Mutrah. Located near the Corniche, this traditional restaurant celebrates Omani cuisine and hospitality. The interiors are beautifully decorated with traditional details, while the menu introduces guests to authentic dishes flavored with spices, saffron, and frankincense influences. Dining here feels cultural rather than commercial.
FURSAAD| فِرْصَادُ
One of my unexpected food discoveries in Oman and I can confidently say that it is the best ice cream I have tried in the Gulf so far. What I particularly like about FURSAAD is that the ice cream is not overwhelmingly sweet. There are different flavors to explore. But what makes the experience even more interesting are the toppings. You can customize your ice cream with different additions, including spices, which might sound unusual at first but work surprisingly well. The spice adds another layer of aroma and flavor, creating a balance between sweetness, creaminess, and those warmer notes associated with the region.
Come Prima
One of the dining highlights of my stay at Crowne Plaza Muscat was Come Prima, the hotel’s signature Italian restaurant. The restaurant offers one of the most romantic dining settings in Muscat, where the panoramic sea views become just as memorable as the food itself. Whether you’re seated indoors or on the outdoor terrace, you’re treated to uninterrupted views of the Arabian Sea—especially beautiful during sunset when the sky transforms into shades of gold and orange.
Come Prima specializes in authentic Italian cuisine, serving freshly made pasta, wood-fired pizzas, premium steaks, seafood, and classic Italian desserts. Meals generally range from OMR 12–14 per person, depending on your selection.
MADO Cafe
Known for its Turkish cuisine and desserts, Mado offers more than just food. Sitting by the waterfront with the sea breeze coming in, warm lights reflecting on the promenade, and families quietly enjoying the evening, the place feels peaceful and inviting rather than overly commercial. If you visit Water-Front Muscat, Mado is one of those places where you can simply sit for hour, drinking tea, watching the sea, and appreciating how gentle evenings in Muscat can be.
Mall of Oman
If you’re looking for a modern shopping experience in Muscat, Mall of Oman is one of the city’s premier retail and lifestyle destinations. Located in the Al Seeb area, along Sultan Qaboos Street, the mall is easily accessible from both Muscat International Airport and the city center, making it a convenient stop for visitors.
Meat Moot
One of the restaurants that quickly caught my attention in Muscat was Meat Moot, a restaurant that has gained a strong following for its generous portions and slow-cooked meat dishes inspired by Turkish and Middle Eastern flavors. The first thing you’ll notice is the theatrical presentation. Large cuts of meat are slowly cooked until tender, then served over fragrant rice. They are designed to be shared. The portions are substantial, making it an excellent choice for groups after a day of sightseeing around Muscat. If you’re craving hearty comfort food with Turkish influences, Meat Moot is definitely worth considering during your visit to Oman.
Tea & You
One of my favorite discoveries in Muscat was Tea & You, a proudly Omani homegrown tea brand that beautifully reflects the country’s appreciation for hospitality, craftsmanship, and local flavors. I visited their boutique at Mall of Oman (Level 3), Muscat, where the experience goes far beyond simply buying tea.
The moment I stepped inside, I immediately loved the atmosphere. The boutique feels warm, elegant, and inviting, with shelves neatly displaying tea collections, teaware, and beautifully designed gift sets. One feature I particularly enjoyed was the tea tasting experience. Visitors are encouraged to sample selected teas before deciding what to purchase, making the experience much more personal. It allows you to discover flavors that match your own preferences instead of choosing solely based on the packaging.
What makes Tea & You even more special is how it celebrates Oman through its products. During my visit, I purchased one of their beautifully crafted wooden tea boxes, decorated with illustrations of Oman’s iconic buildings and landmarks. Inside, I selected five blends, each with its own distinct character:
- Nizwa – Inspired by Oman’s historic city, offering a warm and comforting flavor.
- Muscat Earl Grey – A local interpretation of the classic Earl Grey with an elegant Omani twist.
- Ramsa – One of Tea & You’s signature blends, rich in aroma and uniquely Omani.
- Rose & Vanilla – A delicate floral blend with a smooth sweetness.
- Carcadeh – A refreshing hibiscus infusion known for its vibrant color and pleasantly tangy taste.
Where to stay
What are presented below are the hotels where I stayed during my previous visits in Oman.
InterContinental Muscat by IHG
Located beside the beach in the upscale Shatti Al Qurum area, the InterContinental Muscat is one of the city’s most established and iconic luxury hotels. What makes the hotel special is its location. Guests can easily access the beach, nearby cafés, embassies, and some of Muscat’s most important landmarks. Morning walks by the sea and calm evenings overlooking the Gulf give the hotel a distinctly peaceful atmosphere.
Room rates usually start around OMR 50–75 (USD 130–190) per night for standard rooms, depending on season and availability. Luxury suites and sea-view rooms can go significantly higher during peak travel periods.
Crowne Plaza Muscat
For my third stay in Muscat, I chose the Crowne Plaza Muscat, a hotel that perfectly complements the city’s relaxed coastal atmosphere. The hotel is located in the prestigious Qurum district. Its location offers easy access to many of Muscat’s major attractions, including the Royal Opera House Muscat, Mutrah, Al Alam Palace, and the Sultan Qaboos Grand Mosque, while still providing a peaceful escape from the city’s busier areas. Room rates typically range from OMR 50 to OMR 70 (approximately USD 120–180) per night for standard rooms, depending on the season, room category, and whether breakfast is included. During peak travel periods, rates for sea-view rooms and suites can be considerably higher.
One feature that immediately caught my attention was the hotel’s outdoor swimming pool. Unlike many hotels where the pool sits on an upper deck or rooftop or away from the rooms building, Crowne Plaza Muscat’s pool is located on the ground floor, directly facing the private beach and the Gulf of Oman. If you’re staying in one of the sea-facing rooms, you’ll also notice an interesting perspective: many of the rooms overlook both the swimming pool and the beach, allowing guests to watch families enjoying the pool while the Arabian Sea stretches out beyond. It creates a lively yet peaceful atmosphere, especially during sunset when the golden light reflects across the water.
Hilton Garden Inn Muscat Al Khuwair
For travelers looking for comfort, convenience, and accessibility in the center of the city, Hilton Garden Inn Muscat Al Khuwair offers a practical and modern stay. Located in the Al Khuwair district, the hotel provides easy access to malls, restaurants, business areas, and major roads leading to Muscat’s attractions. The hotel feels contemporary and efficient while still carrying the warm hospitality that Oman is known for. The rooftop pool and city views also provide a relaxing contrast to the busy urban surroundings.
One of its biggest advantages is affordability compared to many luxury hotels in Muscat. Standard room rates usually range from OMR 25–40 (USD 65–100) per night depending on the season, making it a strong option for both business travelers and tourists. Its central location also makes it a convenient base for day trips around Muscat and beyond.
Grand Millennium Muscat
Located beside Muscat Grand Mall in the heart of the city, the hotel combines convenience, comfort, and refined hospitality.
Room rates generally begin around OMR 40–55 (USD 100–145) per night for standard rooms, while suites and premium rooms cost more depending on availability and season. What makes Grand Millennium memorable is how it balances international luxury standards with local character.
A New Generation of Omani Storytellers
Many Omanis use social media to tell stories about their country, daily life, traditions, travel, and personal journeys. I had the privilege of meeting some of them during my journey.
My friend Almutaz has built a following on Snapchat by sharing his lifestyle and everyday experiences. Through creators like him, viewers see a genuine picture of modern Omani life.
A good friend Zakaria Al Rahbi shares his journey on Instagram as an Omani student living and studying outside his home country. His content offers a personal look at the realities of studying abroad while remaining proud of his Omani roots. Through his experiences, he inspires other young Omanis who dream of pursuing education overseas and shows how one’s identity can remain strong no matter where life takes them.
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Middle East
Kingdom of Saudi Arabia
United Arab Emirates
Jordan
Lebanon
Bahrain
Qatar
Among all the GCC countries I have visited, Oman carries a completely different energy. It is quieter, calmer, and more grounded. While many places impress visitors through scale, luxury, or speed, Oman leaves an impression through peace, humility, and sincerity. Everything here feels gentle — the mountains, the sea, the architecture, the conversations, and most especially, the people. Perhaps that is why Oman became my second favorite Arab country. There is something deeply human about this place. Oman does not try too hard to impress you, yet somehow it stays with you long after you leave.
One thing I truly admire is how Oman continues to preserve its identity. In a rapidly modernizing region, the country still protects its traditions, culture, arts, literature, craftsmanship, and historical character. You see it in the forts, souqs, poetry, perfumes, embroidery, architecture, coffee, and even in the way Omanis speak and welcome people. The country modernizes without losing its soul.
But beyond the landscapes and heritage, what made this journey unforgettable were the people I met along the way. My sincere gratitude to my friend Abdulmalik, who always find time to tour me around Oman despite his busy schedule. Through him, I was introduced not only to places, but to people whose kindness reflected the spirit of Oman itself. To Paul, whose experience and business knowledge gave me meaningful conversations and perspectives; to Meshal, who gave me a memorable speeding experience on the road and looking forward for more; to Abdulrahman, whose deep knowledge about Oman helped me understand the country beyond what tourists usually see; and the entire XFuelFanatics Team.
And to Faisal, whose humility and thoughtful insights made every discussion genuine. And to the brothers Khatab and Hassan, who welcomed and treated me not as a visitor, but as their brother; and to Yousef, my tour guide, whose guidance and stories made exploring Oman even more meaningful. And to everyone else I met in Oman, thank you for your generosity, warmth, and calm presence.
What makes Oman different for me is this: in many countries, I feel like a tourist or an expat temporarily visiting. But in Oman, I feel like I coexist with people. I do not merely observe the country from the outside. I somehow become part of its rhythm, conversations, silence, and daily life, even for a short moment.
And perhaps that is the true beauty of Oman. It does not simply welcome you. It quietly makes space for you.
Note: Come back to this page for the itinerary and social media pages of local businesses in this space.
About the Author
- Chief Executive Editor
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PJ is a Certified Public Accountant, writer, storyteller, and an advocate for youth empowerment and environmental protection. His passion for storytelling and social impact has taken many forms—from writing thought-provoking articles on national development, featured in a Spanish newspaper and Rappler, to producing documentaries on mining and environmental issues that aired on ABS-CBN News and GMA News.
A proud Ilocano and graduate of Northwestern University, PJ earned his degree in Accountancy then passed the CPA licensure exam in 2015. That same year, he began his professional career at KPMG in the Philippines. As an external auditor, he handled a diverse portfolio of clients, including a global workspace provider (the largest audit engagement of KPMG Philippines), a global bank, a major FMCG player, and several shared service centers.
His commitment to innovation was evident early in his career. PJ and his team won the KPMG Asia-Pacific Data & Analytics Challenge and later coached the Philippine team to a top-three finish at the KPMG GlobalRunner Cup. He went on to lead KPMG Philippines' Network of Audit Innovators and Data & Analytics Champions, as well as its academic arm. He was an active contributor to the Asia-Pacific Audit Digital Transformation Workstream and a member of both the Audit Methodology Group and the Root Cause Analysis Team. Beyond technical excellence, PJ is deeply committed to learning and leadership. He was a regular training facilitator on audit methodology, professional standards, and emerging tools in data and analytics. He also served as the Firm’s System of Quality Management (SoQM) Implementation Manager and one of its Workforce of the Future Champions.
In 2019, he contributed to the Philippine Institute of Certified Public Accountants (PICPA) as a member of its Technical Working Group on Audit Methodology. His role in shaping audit quality and innovation has left a meaningful imprint on the profession.
PJ defines success by the people he uplifts. As a mentor and coach, he invests in the growth of emerging professionals and previously served as a member of the KPMG Philippines People Committee.
He leads various community-centered advocacy projects and shares inspiring stories through his vlog, PJspirations, a platform that celebrates individuals and their journeys. As a volunteer, he serves as Academic Master and Head Coach of PREMIER International Learning and Development Center, an organization devoted to providing coaching, mentoring, and training programs that help people grow personally and professionally.
Today, PJ brings his passion and expertise to the Middle East, South Asia, and Caspian regions as part of KPMG’s Professional Practice and Audit Learning & Development team. In this role, he contributes to audit methodology advancement and learning strategy across the Middle East Cluster.
He is also a certified #IAmRemarkable facilitator, leading sessions of the global Google initiative that empowers women and underrepresented groups to celebrate their achievements.
Tiktok: PJspirations
Snapchat: pgb_088
Personal Website: http://lnk.bio/pjspirations
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